OEM Partnerships
North American OEM and Machinery-Builder Support
A Senior North American Partner Who Understands Both Machinery and Manufacturing.
European and American machinery manufacturers frequently possess excellent technology but still require experienced North American leadership to convert that technology into successful customer projects.
Lowrey Industrial Consulting operates at the intersection of machinery design, customer expectations, plant construction, process engineering, installation, commissioning, operations, startup, and sustained production performance.
Joseph C. Lowrey can work with an OEM's headquarters, North American subsidiary, distributor, sales organization, engineering department, service team, or customer project organization.
Service dimensions
Full-scope OEM support across the customer lifecycle.
01
North American Market Support
- Technical business development
- Market intelligence
- Customer identification & qualification
- Customer-needs assessment and site visits
- Technical presentations & trade-show support
- Application evaluation
- Voice-of-customer feedback
- Competitive assessments
- Coordination between European headquarters & North American customers
- Post-sale customer support and relationship development
02
Technical Sales Support
- Technical customer meetings
- Translating production needs into machine requirements
- Reviewing customer specifications
- Developing equipment scopes
- Identifying technical risks
- Application engineering coordination
- Proposal review & technical bid clarification
- Utilities and facility requirement review
- Total installed-cost evaluation
- Capital justification & customer project planning
- Contract-scope clarification and change-order prevention
03
Equipment Specification & Selection
- User & performance requirement specifications
- Process, product, and substrate requirements
- Speed, capacity, print-width, and repeat requirements
- Drying, curing, and tension-control requirements
- Web-handling, automation, and inspection
- Data collection & industrial controls
- Safety, environmental, and utility requirements
- Maintenance and spare-parts planning
- Vendor evaluation & technical bid comparison
- Capital justification
04
Site & Installation Readiness
- Plant site assessments and facility-layout review
- Foundations, structural, and equipment access
- Rigging plans
- Electrical, compressed air, chilled water, HVAC
- Exhaust, ventilation, solvent, and emissions requirements
- Fire-protection coordination
- Material flow, operator, and maintenance access
- Construction & contractor coordination
- Installation schedules and EHS readiness
- Pre-installation checklists
05
Factory Acceptance Testing (FAT)
- FAT planning and acceptance criteria
- Customer representation
- Mechanical, electrical, and controls verification
- Safety-system review
- Process capability testing
- Printing and converting trials
- Documentation review
- Punch-list development and corrective-action tracking
- Shipping-release recommendations
- Site-acceptance-test planning
06
Installation & Project Execution
- OEM project management
- Owner's representation
- Installation supervision & rigging oversight
- Contractor and construction coordination
- Schedule, budget, and scope management
- Risk management & daily project meetings
- Safety coordination
- Technical issue resolution
- International engineering-team coordination
- Documentation control & punch-list management
- Installation-completion verification
07
Commissioning & Startup
- Mechanical, electrical, and controls completion
- Utility, dry, and wet commissioning
- Process startup and product/print trials
- Material qualification & process-window development
- Recipe development, speed ramp-up, waste reduction
- Operator and maintenance training
- Troubleshooting and site acceptance testing
- Performance qualification
- Production stabilization
- Handover to plant operations
08
Post-Startup Customer Success
- Warranty-period coordination
- Performance follow-up and process optimization
- Reliability improvement
- Customer issue resolution and corrective-action leadership
- Root-cause analysis
- Operator capability improvement
- Maintenance-system development & spare-parts planning
- Equipment-upgrade evaluation
- Account recovery and long-term customer support
When we add value
Signals that a North American OEM partner is needed.
The OEM is entering the North American market
The OEM is expanding its installed base
The OEM needs technically credible customer representation
The customer lacks an experienced project manager
Communication gaps exist between headquarters and the customer
Site preparation is incomplete
Installation is behind schedule
Utilities do not meet equipment requirements
Startup waste is excessive
The machine is not meeting contractual performance
Operators require additional training
The customer relationship is deteriorating
The project requires coordination among several OEMs
The OEM requires temporary North American leadership
The OEM needs an independent senior leader onsite
Engagement models
Deployable in whatever shape your organization requires.
Project-based consulting
Retained North American technical advisor
Fractional North American executive
Interim service or operations leadership
OEM project manager
Customer-site project representative
Installation and startup leader
Technical sales support
Market-development advisor
Customer-success support
Account-recovery support
FAT representative
SAT representative
Independent technical investigator